ZTrak mowing grass

The value of farm data

As the old saying goes, “if you can’t measure it, you can’t manage it,” and this has never been more true for farm data. Collecting and using your farm data can be valuable, here’s why:

Automate record keeping

Keeping farm records is the key to understanding what’s working and what’s not on any farm. Keeping digital records can help automate the record keeping process leaving you more time to focus on producing your crop.

Improve decision making

Having visibility to your entire farm in near real time means you have information at your fingertips to inform your decisions. Knowing which variety performed the best, or which machine was the most efficient will help to informed decisions that can impact your profitability.

Share information

Having all your data stored centrally means you can easily share it with trusted partners that support your business such as your agronomist, farm advisor, or John Deere dealer. You are in control of your data.

Peace of mind

Monitoring what is happening across the farm gives you peace of mind that the work is being completed on time and to the level of quality you want. If something does go wrong, you can see it and get on top of it before it becomes a bigger problem.

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